Jordan Brand is bringing back the Air Jordan 8 “Playoffs” for the first time in a decade. Over the past couple of years, the sneaker community was blessed with the return of some non-OG heat from the early and mid-2000s. Now, Jordan Brand is releasing more OG colorways that paved the road for one of…

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Jordan Brand‘s 2023 holiday lineup is the gift that keeps on giving. Joining the pack is Air Jordan 8 that’s set to take on the winter in a “Gunsmoke” colorway. The silhouette arrives in an all-black upper with hints of gunsmoke grey on the heels, ankle collars, and midsoles. Other details include Jumpman branding on…

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The Air Jordan legacy will be hard to ever match let alone surpass. On top of all the accolades and colorways, two three-peats in six iconic shoes are Hall of Fame worthy in and of themselves. Sotheby’s is showcasing and reminding us of that very greatness with “The Dynasty Collection” which holds each sneaker worn…

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Cupid strikes again as the mischievous, amorous angel has us in our feels for yet another Valentine’s Day. Whether you love it or hate it, there’s something undeniably captivating about the passionate holiday with its rich chocolates, luxurious textures, and feverish color palette. Over the years, sneakers have become a staple for the holiday as…

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Christmas has once again come and gone. To celebrate the festive season, Jordan Brand created a special Air Jordan 8 PE “8-Nogg” inspired by the holiday drink. Gifted only to Jordan Brand athletes, the Air Jordan 8 PE “8-Nogg” boasts a creamy off-white leather base representing the drink’s signature egg white, sugar, milk, and cream…

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Though black, red, and white have always gone hand-in-hand with Jordan Brand, purple Jordans have been a staple within the company’s catalog as well. From Player Exclusives (PEs) to general releases, purple Air Jordans have been a mainstay in sneaker culture for decades. To celebrate & acknowledge the purple reign, we’re highlighting the best purple…

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2003 – Air Jordan 12 Retro “Nubuck” 2009 – Air Jordan 12 Retro “Flu Game” 2010 – Air Jordan 13 Retro “Flint” 2010 – Air Jordan 7 Retro Premio “BIN23” 2011 – Air Jordan 3 Retro “Black Cement” 2012 – Air Jordan 4 Retro “Bred” 2013 – Air Jordan 5 Retro “Oreo” 2014 – Air…

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Back in the 90s, the Jordan Brand referred to its GS lineup as “Sky Jordans.” Over the years, the athletic label featured colorways similar to the main line of J’s. Now, the Air Jordan 8 GS “Paprika” is making its long-awaited return since it was last seen during the “Sky J’s” days. The pair arrives…

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Jordan Brand is in the holiday spirit as of late with them gifting Air Jordan 6 PEs to all of their athletes and they didn’t forget about the kids either. As the Oregon Ducks football team heads to San Antonio to play the Oklahoma Sooners in the Alamo Bowl, the team is getting blessed with…

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Daniel Arsham has tapped The Shoe Surgeon on a collection featuring the Air Jordan 1, Air Jordan 3, Air Jordan 7, and Air Jordan 8 for his “Le Modulor du Basketball” exhibit in Marseilles which takes inspiration from an iconic modernist building. The collection takes after the famous Le Corbusier’s Unite d’habitation, using premium grey…

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